The Complete Guide to Stakeholder Management

But let’s dive a little deeper into some best practices and more advanced tips you can apply to help you achieve the best possible outcomes. It’s important to be strategic and clear about who you are engaging with (and why) before you get too far into the process. This will not only help to save time and money, but also help you manage expectations and gain trust.

Stakeholders are invested in the project and will have a lot of opinions on how it should proceed, both good and bad. To learn more about how to manage stakeholder relationships, we’ve embedded a tutorial video below. In addition, project managers use tools and techniques such as project status reports to facilitate the stakeholder management process through each phase of the project life cycle. The good news is, firms can use data to design and implement effective stakeholder strategies. They should start by exploring outside perspectives of the value they produce—specifically, the ratings of agencies like the Drucker Institute and Just Capital.

  1. A financial plan offers an understanding of your financial health and positions you to overcome economic hurdles toward growth.
  2. This will allow you to coordinate your interactions and assess the quality of your relationships so that you can achieve an outcome, legal requirement, or strategic benefit.
  3. In addition, project managers use tools and techniques such as project status reports to facilitate the stakeholder management process through each phase of the project life cycle.
  4. But we are going to show you how you can achieve objectives like meeting your legal requirements and gaining strategic advantages through stakeholder management.
  5. Whether you decide to use a suite of complex tools and systems for managing stakeholders or just follow your gut feeling, always keep stakeholders in the back of your head.
  6. But this can be headed off with a strategic PR plan that involves these other players—or at least keeps them on your side.

This will allow you to coordinate your interactions and assess the quality of your relationships so that you can achieve an outcome, legal requirement, or strategic benefit. It’s useful to designate a project coordinator or support staff to own stakeholder engagement on larger projects. Invite stakeholders into decision-making processes whenever possible, so they feel like they have a say in how projects unfold from start to finish. This helps build stronger stakeholder relationships between teams and more informed results-oriented decisions. I suggest a scenario-background-decision required-options presentation model to get everyone oriented, informed, and aligned in making quick decisions. For more resources on project stakeholders and stakeholder management, we’ve compiled a list of links for you to explore and instruct you further on stakeholder management.

Define stakeholder motives.

They usually don’t show a lot of interest in your product itself however they have to power to influence your development efforts. Because of that you should be aware of possible connections of your product and their domain. It makes sense to establish a good relationship to them so they feel that possible needs and concerns of them might not be unheard.

Once you’ve determined who your key stakeholders are, it will be easier to keep an eye on them and determine which are the best stakeholder management strategies to keep them satisfied. It must be noted that the term stakeholder management is not exclusive to project management, but can also be related to business administration. Stakeholder relationship management is as important for a small business as it is for large corporations, medium-sized companies and even non-for-profit organizations. These should be established at the beginning, and key stakeholders should understand these phases and the timelines for completion.

Then bolster data from those outsiders with insider insights, analyze the interdependencies among your stakeholders, and create your own strategy. Also refer to our post on mapping a client communication plan to learn in detail how to create a successful communication plan for your stakeholders. On top of your list or not, every stakeholder in your project needs to be managed and engaged with.

The Stakeholder Engagement Focus Group (SEFG) is part of the APM People SIG. Our stakeholder engagement content has been developed by the SEFG and the team voluntarily manages ongoing development and curation of resources and information. Since a product manager usually needs other people’s buy-in and is often expected to lead through influence, stakeholder management should be at the top of your priority list. Also be careful to select a suitable engagement
approach based on the type of stakeholder. If you’re new to stakeholder management, this template from Asana offers a simple way to stay organized.

Stakeholder Mapping

Stakeholder theory can help you better understand who your stakeholders are and how they’re affected by your project. Similarly, both project management teams and businesses of any size can benefit from using a project planning software such as ProjectManager for stakeholder management. That’s because ProjectManager offers robust planning tools such as Gantt charts, kanban boards, calendars and task lists.

How to Create a Stakeholder Strategy

So, in this guide, we’re not going to show you how to herd sheep, put them in neat little pens, and pretend they’re heading in the direction you want. But we are going to show you how you can achieve objectives like meeting your legal requirements and gaining strategic advantages through stakeholder management. It also allows for quick and easy communication between project stakeholders, promoting collaboration and encouraging more creative solutions when faced with challenges along the way.

You should be flexible and tailor your approach to each individual you work with. Before you begin engaging with stakeholders, it is crucial to define the purpose of the project. This will help you identify who you need to engage with and their objectives. Once you’ve identified and assessed your stakeholders, you can begin to define their motives.

How to Make a Stakeholder Management Plan in 5 Steps

You want to be able to monitor their workload and adjust it as necessary to keep them from burning out. Use our interactive Gantt chart to present stakeholders with the project plan and schedule. It can be easily shared and acts as a collaborative platform in which they can be included.

You should fill the framework with stuff that is useful for your particular context and that is what we want to look at now for that effective stakeholder management we mentioned earlier. So let’s go ahead and look at three approaches that might help you as a Product Owner to work with your stakeholders. To continue your stakeholder analysis, it’s helpful to ‘map’ or visualize your stakeholders in relation to other key stakeholders and key criteria.

The key to a successful stakeholder management program is to start with a good understanding of your stakeholders. And make sure you are testing and refining that understanding throughout the process. Although stakeholder management can help you achieve various legal and strategic objectives, the stakeholder management process isn’t designed to influence or control people. Stakeholder management is defined as the process by which you organize, monitor, and improve your relationships with your stakeholders. Usually this involves identifying stakeholders, analyzing their needs and expectations, and then planning and implementing various tasks to engage with them.

Otherwise, you risk turning your team into more of a political group than a product development one. Stakeholder management is the process of identifying, assessing, and managing the interests and needs of stakeholders. An effective stakeholder management strategy should be backed by data and paint a clear picture of everyone involved. Stakeholder management is the process of identifying, analyzing, engaging, and managing stakeholders to achieve a successful outcome in project management. It involves understanding their interests and expectations and creating strategies to exceed them.

Without having reaped the benefits, the idea of meeting with stakeholders to “sell” your team and its efforts may seem degrading or overly ingratiating. When done crudely or without the right intentions, PR for your team can feel like the worst kind of corporate sleaziness—a deal with the devil for very little reward. But https://1investing.in/ when done right, you gain mutual benefit for your team and your stakeholders. It can be as if a light was switched on in a dark room and now everyone can see, whereas before you were working with only partial vision. Bring value to your business and to potential customers by learning how to conduct a SWOT analysis.

With increasing legislation and concerns around privacy and the use of personal data, it’s more important than ever to have clear, well documented processes for your stakeholder management. Regular reports are important so that you can keep the relevant people in the loop — and track how your plan is progressing. Importantly, our software also tracks how these stakeholder mapping values change over time. If you’d like to know more about the Simply Stakeholders approach to stakeholder mapping, get in touch with one of our team. Project managers must consult regularly with every key stakeholder.

This will help build trust and ensure everyone is on the same page. If you’ve been searching for a simple spreadsheet to manage your stakeholders, look no further. This template from PMTraining offers a straightforward approach to managing stakeholders. On the power axis, you rate each stakeholder on their ability to influence the project. On the interest axis, you rate each stakeholder on their level of interest in the project.